Dior, Gucci, LV, ysl

Luxury goods are collectively wintering, Gucci can no longer hold on

In many rounds of economic fluctuations in the past, luxury goods were considered the most resilient, but this summer, with consecutive reports, the industry still experienced a collective avalanche.

According to the first half of 2024 report of Gucci’s parent company Kering Group, its revenue decreased by 11% year-on-year to 9.018 billion euros, with Gucci down 20% and Yves Saint Laurent down 9%.

Its profit situation is even more pessimistic, with the overall operating profit of the group falling by 42% year-on-year, almost halving. Among them, Gucci, Yves Saint Laurent, Bottega Veneta and other brands’ operating profits fell by 44%, 34%, 28% and 80% respectively.

LVMH had bad news a few days earlier than Gucci. In the first half of this year, its overall sales fell by 1% to 41.7 billion euros, and its net profit fell by 14% to 7.3 billion euros. The fashion and leather goods department, which accounts for half of the group’s revenue and includes LV Dior Celine, saw a decline of 2% in revenue and 6% in operating profit.

The performance continues to decline, and LVMH’s boss Arnault’s net worth has shrunk by $20 billion, making him the billionaire with the most wealth evaporated in 2024.

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